Two hours with Mr. Cradle to cradle Written on October 8, 2008, by Ingeborg.
A two hour exclusive interview with Michael Braungart, the cradle to cradle guru, tomorrow in Rotterdam. I’m feeling panicky. What an opportunity to ask him about his new book, what he feels about C2C not as a total solution but as only part of a proces to make implementation more practical, and what a designer who cannot pay for Braungarts chemical support can do to get involved. PS where did Bill McDonough go?