Billboard building Written on July 28, 2008, by Ingeborg.

What to do with Sao Paolo, the city filled with empty billboards? Dutch Design Academy graduate José Subero suggests emphasizing the parts of the city that used to be covered. Natureza Urbana consist of architectural interventions like a billboard as a lookout and as a tree, covered in climbing plants. Subero thinks it’s a mondial example: “Tomorrow it’s Mexico City.”